arrow 1 arrow 2
54c6a2323d5e25a202c7d60f_arrow.png 54c6a2749da8dba102bcbc44_arrow_2.png
54c6c76d079b5fbd7b9a4868_glacial_seal_2.png

company Blog

stuff we learn about and want to share with you

We believe in sharing information. We believe in education. We believe in enlightenment. We believe in evolution

550334045885f7ec108c9d28_icon_blog_orange.png

Glacial Blog



Creating Your Online Video Strategy

Creating Your Online Video Strategy

Created on: Monday, September 22, 2014
Author: Glacial Multimedia Inc.

Tags: online video strategy, internet marketing, youtube, vimeo, social media, email campaign

Developing a web video program or strategy out of thin air can almost seem impossible. People are often overwhelmed, having no idea where to start. Rest assured that Glacial is here to help. Here are our recommendations on how to get started. We recommend beginning with a few questions to get you started down the right path.

(Read More)

Rackspace Solve Conference

Rackspace Solve Conference

Created on: Friday, September 19, 2014
Author: Glacial Multimedia Inc.

Tags: rackspace, hosting data and information, business branding

Rackspace Solve was a conference hosted by Rackspace - a leading technical company specializing in hosting data and information, particularly websites. The conference was held in the beautiful Cirpriani building on Wall Street in the heart of New York City. The conference was free and open to the public. The host for the day was Rackspace CTO,John Engates.

(Read More)

Web Video - The New Standard

Web Video - The New Standard

Created on: Friday, September 19, 2014
Author: Glacial Multimedia Inc.

Tags: online video, website content, internet marketing, social media, branding mediums

It seems like every article lately on Internet marketing involves some discussion on web video and how you should be using this to engage your customers. Glacial's Michael Dobkowski agrees that most people would rather watch a video than have to read a page full of text. In fact, online video is gaining strength as a source for content on websites, social media sites and online branding mediums. Since online video is quickly becoming commonplace for information distribution, small businesses that lack this in their internet marketing strategy may lose potential business without this vital piece of customer engagement.

(Read More)

Court Ruling Determines Yelp is Not Obligated to Publish Positive Reviews

Court Ruling Determines Yelp is Not Obligated to Publish Positive Reviews

Created on: Monday, September 08, 2014
Author: Glacial Multimedia Inc.

Tags: yelp, positive reviews for small businesses, economic extortion, court ruling

The question has been raised many times before: Do small business owners have a right to have positive reviews appear on their Yelp page? According to a recent federal appeals court ruling, the answer is no. The case, which was brought by small business owners claiming that Yelp extorted advertising payments from them to manipulate reviews on the site, was thrown out by a judge on Thursday.

(Read More)

Google Algorithm Update -

Google Algorithm Update - "Pigeon" and the inevitable fallout and change.

Created on: Thursday, August 21, 2014
Author: Darryl Quinlan

Tags: google algorithm update, third party listings, citations, search results

Many of you have probably heard or read about Google letting loose a new update to their search algorithm. The update dubbed "pigeon" is being closely watched and the debates are fast and furious as to what the changes are and mean. Glacial Multimedia's Darryl Quinlan takes a moment to help cut through a lot of the chatter and give you what is known and highlight what all the experts agree are established facts at this point. We are of course talking Google here so all information is subject to change, and by the time you finish reading this, it might already have.

(Read More)

Large-scale security vulnerability in WordPress has potential to bring down websites and even servers

Large-scale security vulnerability in WordPress has potential to bring down websites and even servers

Created on: Thursday, August 07, 2014
Author: Glacial Multimedia Inc.

Tags: wordpress, , drupal, security vulnerability, website and server access, application software updates

If your website runs on a WordPress installation or on Drupal, you should consider updating your software immediately.

(Read More)

Google+ Drops Restrictions Surrounding Profile Names

Google+ Drops Restrictions Surrounding Profile Names

Created on: Friday, July 18, 2014
Author: Glacial Multimedia Inc.

Tags: google+ profile names, restrictions dropped, youtube comments

Recently Google+ announced that it will be dropping all restrictions associated with profile names, meaning that users can now use any name they wish for their profile on the social media site.

(Read More)

Google Announces Analytics App for the iPhone

Google Announces Analytics App for the iPhone

Created on: Friday, July 18, 2014
Author: Glacial Multimedia Inc.

Tags: google analytics, google analytics app for iphone, website analytics

More than two years after coming to Android, an official Google Analytics app is finally available for the iPhone.

(Read More)

Tips to Improve Your Practice's Facebook Page

Tips to Improve Your Practice's Facebook Page

Created on: Monday, June 02, 2014
Author: Glacial Multimedia Inc.

Tags: facebook business page optimization, custom graphics, branding, custom url, social media

Everyone wants to get the most out of their Facebook business page, but do you know which elements make up a compelling profile on the social media network? There are a lot of different factors that go into creating a successful Facebook business page and many of those share common elements. From adding a clear cover photo to completing your page's About Section, here are a few easy tips to help you make the most of your practice's Facebook page.

(Read More)

Yahoo Free Basic Business Listings - Support No Longer Offered

Yahoo Free Basic Business Listings - Support No Longer Offered

Created on: Tuesday, May 27, 2014
Author: Darryl Quinlan

Tags: yahoo free basic business listings, local search, yelp partnership, business profiles

Earlier this month Yahoo announced the following: "Important update: Assisted support is no longer offered for Local Basic clients. If you are a Local Basic client, please visit the help pages for support. If you are a Local Basic client, and your listing has been pending editorial review for more than 30 days, you can inquire about your listing status using the Local Listings Help Form..."

(Read More)

sidebar