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Going Live: The Shift in Social Media

Going Live: The Shift in Social Media

Created on: Thursday, February 09, 2017
Author: Lacey Borders

Tags: social media, live video, video

Unless you’ve been living off the grid this past year (and no one would blame you), you’ve probably noticed a trend across major social media platforms. Facebook, Instagram, and even Twitter are hopping on the “live post” bandwagon. So, what’s the big deal with live posts? Is there a reason people are gravitating towards this type of content besides the fact that it’s new and shiny?

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