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stuff we learn about and want to share with you

We believe in sharing information. We believe in education. We believe in enlightenment. We believe in evolution

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Glacial Blog



Glacial Multimedia attending ASCRS ophthalmology symposium in San Francisco starting April 19th

Glacial Multimedia attending ASCRS ophthalmology symposium in San Francisco starting April 19th

Created on: Thursday, April 11, 2013
Author: Glacial Multimedia Inc.

Tags: ascrs ophthalmology symposium, glacial multimedia

For the 12th consecutive year, Glacial Multimedia Inc. will be exhibiting at the ASCRS (American Society of Cataract and Refractive Surgery). If you are going to ASCRS, please make plans to stop by the Glacial Multimedia booth #2641.

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How To Gather more Followers By Utilizing a Facebook Likes Campaign

How To Gather more Followers By Utilizing a Facebook Likes Campaign

Created on: Friday, March 29, 2013
Author: Holly Nunan

Tags: social media, facebook, likes, campaign, glacial multimedia

When thinking about how to describe the world today, one word generally comes to mind: connected. Technology and social media have played a vital role in keeping us all connected. One such social media platform that has seen substantial growth is Facebook. These days everyone is engaging in marketing their business on Facebook. it is a great tool for businesses to build brand awareness, practice reputation management and engage with customers.

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Glacial Multimedia\'s Darryl Quinlan featured in BrightLocal

Glacial Multimedia's Darryl Quinlan featured in BrightLocal

Created on: Friday, March 15, 2013
Author: Glacial Multimedia Inc.

Tags: local search, optimization, strategies, glacial multimedia

Glacial Multimedia's Local Search Manager Darryl Quinlan discusses Local search and its relationships with clients in BrightLocal.

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Glacial Multimedia\'s Michael Dobkowski featured in Cataract & Refractive Surgery Today

Glacial Multimedia's Michael Dobkowski featured in Cataract & Refractive Surgery Today

Created on: Tuesday, February 26, 2013
Author: Glacial Multimedia Inc.

Tags: premium iols, marketing strategies, cataract & refractive surgery today, glacial multimedia

Glacial Multimedia's CEO Michael Dobkowski discusses premium IOL marketing in Cataract & Refractive Surgery Today.

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Cataract & Refractive Surgery Today (PDF FILE)

Kovak Laser Institute Launches NEW Laser Liposuction website

Kovak Laser Institute Launches NEW Laser Liposuction website

Created on: Wednesday, November 28, 2012
Author: Glacial Multimedia Inc.

Tags: kovak laser institute, slimlipo, glacial multimedia

We are pleased to announce the launch of a new website for the Kovak Laser Institute. This website is a new area for the team here at Glacial Multimedia and we are truly happy with the design elements. Kovak Laser Institute has been performing laser liposuction for a year now and has been perfecting this procedure for some excellent results. Everything we have heard from patients is wonderful but the procedure is not for everyone. Kovak Laser Institute utilize the SlimLipo system.

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Glacial Multimedia\'s Collaboration with Google Trusted Photographers Encourages Medical Facilities to Create Virtual Tours

Glacial Multimedia's Collaboration with Google Trusted Photographers Encourages Medical Facilities to Create Virtual Tours

Created on: Wednesday, November 21, 2012
Author: Darryl Quinlan

Tags: google business photos program, virtual tours, medical practices, glacial multimedia

After a successful trial with one of its oldest client, Minnesota Eye Consultants in Bloomington, Minnesota, Glacial Multimedia forged a partnership with the Google Business Photos program - offering a coupon for $59 off a 360° virtual tour to medical practices who work with Google Trusted Photographers.

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Mobile Website Q & A

Mobile Website Q & A

Created on: Wednesday, September 26, 2012
Author: Karen Rogers

Tags: mobile, websites, smart phones, practices

Over 50% of US mobile customers use smart phones and in many cases, the mobile user is on the go, seeking fast and easy to read information that's where a mobile compatible website comes into play. Karen Rogers covers commonly asked questions about mobile websites.

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Suggestions For a Successful Review Campaign

Suggestions For a Successful Review Campaign

Created on: Tuesday, August 21, 2012
Author: Holly Nunan

Tags: google+, local search, reviews, rankings, campaign, online, glacial multimedia

One of the highest ranking factors to Local Search is the number of reviews cited in your Google+ Local profile(s). In order to achieve the goal of ranking high in search results, your practice will want to consider an aggressive review generation campaign to increase the number of reviews cited by Google and the other search engines. While having a review page on your website is extremely beneficial, the job isn’t done once it’s created.

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Keeping Up Appearances: Why Social Media Maintenance Matters

Keeping Up Appearances: Why Social Media Maintenance Matters

Created on: Friday, August 03, 2012
Author: Holly Nunan

Tags: social media, facebook, twitter, youtube, blogs, google+, online marketing, reputation management

Despite the fact that social media is now a prominent force in everyone’s daily lives, there still seems to be a lot of confusion associated with the concept of social media maintenance. Maintaining social media sites requires a lot more attention than just posting an article or a photo every once in a while to a Facebook or Twitter page. To make sure a social media site is working properly for your practice you must monitor it daily and post engaging content on a regular basis that will ensure followers keep coming back – and eventually turn into leads for your practice. Here at Glacial Multimedia, our Social Media Department works on a variety of different levels when it comes to properly maintaining clients’ social media sites.

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10 Best Blogging Practices for the Medical Practice

10 Best Blogging Practices for the Medical Practice

Created on: Monday, July 16, 2012
Author: Karen Rogers

Tags: blogging, medical, practices, social media, strategy, posts, glacial multimedia

From engaging content to learning how to properly tag your blog, integrating your blog with your company website and much more, Karen Rogers discusses the 10 Best Blogging Practices for the Medical Practice.

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