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Monthly Archives: July 2011

American College of Ophthalmology Summer Symposium

Michael Dobkowski of Glacial Multimedia Inc. is attending the ACOS Summer Symposium at the St. Regis Deer Valley put on by BMC Communications. The event is jammed packed with educational sessions on hot and controversial topics in ophthalmology. Laser Refractive Cataract Surgery and the future of ACS’s will be present on the agenda. “The ACOS… Read More

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The Top 10 Reasons Your Practice Needs MDprospects

1. Organize your leads in one place. MDprospects easily integrates your website and landing pages to automatically capture online inquires. You also have the option to manually enter all other types of leads from phone calls, patient/doctor referrals and walk-ins. 2. Open multiple avenues of communication. Never miss a lead or wonder about follow-up with… Read More

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Google Analytics: In Plain English

The most common feedback I receive when sending out the Quarterly SEO reports is that Practices do not understand the overwhelming amount of data that they’re looking at on their Analytics reports. I’d like to provide what I hope is a helpful explanation of Google Analytics in terms of which data is important to your… Read More

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The Social Media Buzzsaw: 3 Phases to Getting Social Media Buzzing At Your Practice

Social media integration continues to be important for a solid online presence. Today, there are literally more forms of online marketing than there is with traditional marketing. Social media is now one of them and can have impact both in terms of visitor action and brand awareness for your practice. Facebook, Twitter, and YouTube are… Read More

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