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Top 5 Non-Negotiables for Ophthalmology Websites in 2020

Does your ophthalmology website feel old and outdated? Has it seen better days but you’re not really sure what’s wrong with it? There’s plenty that goes into making a website… Read More

Creating A World-Class Optometry Website

8 Things Every Optometry Website Needs To Do It is not every day that Glacial gets the opportunity to work on developing an optometry website. Most optometry sites are very… Read More

It’s Time to Lay Internet Explorer to Rest

If you’ve heard us say it before, we’re saying it again: Internet Explorer needs to be laid to rest. Don’t believe us? Keep reading to find out why you need… Read More

Do’s and Don’ts of Marketing Post COVID-19

As more and more states begin to slowly open up, your practice may be wondering how to tackle marketing post-COVID. After all, there’s not a one size fits all guide… Read More

Improve the Patient Experience by Using MDidentity

Right now, it’s never been more important to make sure your patients have a good experience. But how can you make sure that they do? There’s no way to guarantee… Read More

Up Now: How to Use Content to Increase Traffic to Your Website!

It’s been a great week and we’re so glad that everyone is getting so much out of 2020 Is Still Our Year! Worried that you missed Wednesday’s webinar talking about… Read More

Watch How Practices Shifted Marketing Strategy During COVID-19 Now!

Did you miss Tuesday’s webinar featuring the boss ladies of the refractive marketing community talking about how they’ve shifted their marketing strategy during the COVID-19 pandemic? You’re in luck because… Read More

Join Us Virtually For 2020 Is Still Our Year!

Right about now, most practices would be gearing up to go to conferences around the country. We all know that things are different this year, but it doesn’t change the… Read More

COVID-19 Paid Search Trends Part 2

A lot has changed because of COVID-19 and we have the paid search data to prove it. Keep reading for part 2 of our COVID-19 Paid Search Trends!

What a Pandemic Teaches Eye Practice Leaders and Administrators

Read PDF Version When U.S. macroeconomics are shocked, causing unexpected downturns in revenues, business model operations are inevitably revealed. Small businesses are often the first to feel the effects of… Read More

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