Posted on June 4, 2024
Have you noticed that your Google Business Profile (GBP) impressions are significantly down compared to this time last year? You’re not alone! You may have even noticed this same trend happening last year, too. No, your Google Business Profile hasn’t been cursed or filtered out; Google is simply continuing to make tweaks to the way […]
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Posted on June 3, 2024
Glacial Multimedia was recently announced as having multiple award winners at the 41st Annual Healthcare Ad Awards show. We are thrilled and honored to have recently won awards for three of our web designs. These awards are a true testament to the exceptional quality and craftsmanship that our agency brings to every project. We take […]
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Posted on May 23, 2024
Glacial Multimedia is thrilled to share that ASCRS was an incredible experience in Boston this past April. As a leader in ophthalmology marketing, we’re always eager to connect with clients, prospects, and industry partners at these events. This year’s show was extraordinary as it brought together our growing team, allowed us to showcase our latest […]
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Posted on March 6, 2024
Did you miss the MDprospects and Glacial Multimedia webinar about how to maximize your local search profiles and reviews? Dive deep with MDprospects CEO Michelle Pelletier and Local SEO Specialist Jeffrey Kustron from Glacial Multimedia as we share groundbreaking strategies to optimize your local search profiles, harness the power of online reviews, and build unwavering […]
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Posted on February 14, 2024
Glacial Multimedia is excited to announce that we’re expanding our service offerings by launching a new Digital PR department. Although we’ve always been an industry leader in healthcare marketing, taking the lead in Digital PR is a strategic addition. This reflects our commitment to providing practices with comprehensive, forward-thinking digital marketing solutions. Keep reading to […]
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Posted on December 8, 2022
A new strategic partnership between Glacial Multimedia and Dry Eye Access has been announced! Through this partnership, both parties aim to assist eye care professionals expand their dry eye services. In addition to patient acquisition tactics from Glacial Multimedia, this offer includes training from Dry Eye Access, one of the most successful companies in the […]
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Posted on July 14, 2022
Do you want to improve potential patients’ digital first impression of your clinic? Testimonials can be invaluable in creating an excellent first impression, gaining prospective patients, and cultivating a positive digital presence. Follow these tips to ensure you are digitally benefiting from the positive patient experiences you are providing every day! 1. Ask Patients for […]
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Posted on April 26, 2021
There’s never been a better time to learn how to maximize and increase your practice’s revenue. With the upcoming Modernizing Medicine webinar on April 28th that focuses on ophthalmology marketing analysis with Michael Rivers, MD, and Michael Dobkowski, you’ll gain plenty of tips and tricks to try at your own practice. Topics like marketing, branding, […]
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Posted on March 23, 2021
**UPDATE: 4/23/21 Google has moved the release date of Core Web Vitals back to the middle of June. This gives you more time to audit your website to ensure that you are up to date and your rankings will not be hurt. Take advantage of Google’s delay and be ahead of this critical algorithm update.** […]
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Posted on January 29, 2021
If you create Facebook ads for your business, you may have heard about the new iOS 14 update that’s on the horizon. But although you may have heard of it, you may not actually know what it will do and how it will change your business and how you use Facebook. Keep reading to learn […]
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