Posted on August 20, 2024
Visibility is one of the many keys to the success of any medical practice. While providing excellent patient care is essential, effectively communicating your expertise, achievements, and services to the public is equally as crucial. One powerful tool in healthcare marketing is the press release. Well-crafted press releases can significantly boost a medical practice’s recognition […]
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Posted on June 11, 2024
How can ophthalmologists capitalize on shifting demographics to grow practice revenue with cataract surgery? If you are seeking to improve your cataract surgery volume, you have come to the right place. Like you, we recognize the opportunity at hand and wish to make sure our clients are well suited to obtain cataract market share in […]
Read MorePosted on June 4, 2024
Have you noticed that your Google Business Profile (GBP) impressions are significantly down compared to this time last year? You’re not alone! You may have even noticed this same trend happening last year, too. No, your Google Business Profile hasn’t been cursed or filtered out; Google is simply continuing to make tweaks to the way […]
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Posted on June 3, 2024
Glacial Multimedia was recently announced as having multiple award winners at the 41st Annual Healthcare Ad Awards show. We are thrilled and honored to have recently won awards for three of our web designs. These awards are a true testament to the exceptional quality and craftsmanship that our agency brings to every project. We take […]
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Posted on May 23, 2024
Glacial Multimedia is thrilled to share that ASCRS was an incredible experience in Boston this past April. As a leader in ophthalmology marketing, we’re always eager to connect with clients, prospects, and industry partners at these events. This year’s show was extraordinary as it brought together our growing team, allowed us to showcase our latest […]
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Posted on March 19, 2024
This talk is taking place at ASCRS 2024 on Monday, April 8th. ASOA Course ID: 12400Title: ADA, HIPAA & More: Your Guide to Website Compliance in 2024 Date & Time: Monday, April 8, 2024 / 2:45 PM If you are unable to be present for the workshop, fill out this form to be sent the […]
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Posted on March 6, 2024
Did you miss the MDprospects and Glacial Multimedia webinar about how to maximize your local search profiles and reviews? Dive deep with MDprospects CEO Michelle Pelletier and Local SEO Specialist Jeffrey Kustron from Glacial Multimedia as we share groundbreaking strategies to optimize your local search profiles, harness the power of online reviews, and build unwavering […]
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Posted on February 14, 2024
Glacial Multimedia is excited to announce that we’re expanding our service offerings by launching a new Digital PR department. Although we’ve always been an industry leader in healthcare marketing, taking the lead in Digital PR is a strategic addition. This reflects our commitment to providing practices with comprehensive, forward-thinking digital marketing solutions. Keep reading to […]
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Posted on January 17, 2024
A new year always seems like a good year to think ahead. As 2024 shapes up, what will healthcare marketing trends look like? Keep reading to learn more about 6 healthcare marketing trends shaping the future in 2024!
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Posted on January 9, 2024
With over twenty years of experience in ophthalmology marketing, we have seen and created our fair share of LASIK websites. We’ve watched three worlds develop and advance: the fields of ophthalmology, digital marketing, and web development, and as a company have worked hard to be at the forefront of all three. How do these fields […]
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