Posted on October 5, 2011
This morning I woke up and checked my email to find a very interesting article brought to me by Google. The article addresses the absurdness of claims in LASIK advertising. As someone who has worked in this business since 1997, I can honestly say that I am appalled at the current state of LASIK marketing. […]
Read MorePosted on September 19, 2011
It’s that time again! The Quarterly Reports are going out, and many people are receiving them and going “What on earth do all these numbers and symbols mean?” During the last round of Quarterlies, I wrote an article on how to interpret your Google Analytics Reports and now it’s time to follow up with one […]
Read MorePosted on September 15, 2011
The Glacial team will be hanging out this evening @ the frozen ice bar, Red Square in Mandalay Bay, starting at 8pm. Come over! #MIMS2011
Read MorePosted on August 31, 2011
Dear Friends and Colleagues in the Ophthalmology Community, Glacial Multimedia is privileged to share a unique opportunity with you to support your peer, Dr. Carlos E Martinez, MD. Last year, Carlos began volunteering his skills as an eye surgeon in a Honduran medical clinic. Right now, there are an estimated 45,000 people in the impoverished […]
Read More
Posted on August 2, 2011
ASPS 2011 – Denver, CO Friday, September 23, 2011 – Tuesday, September 27, 2011 Booth #2315 MDprospects is making its first appearance as an exhibitor at this year’s American Society of Plastic Surgeons meeting. We are extending an invitation to our existing clients to stop by booth #2315. For those interested in learning more about […]
Read MorePosted on July 28, 2011
Michael Dobkowski of Glacial Multimedia Inc. is attending the ACOS Summer Symposium at the St. Regis Deer Valley put on by BMC Communications. The event is jammed packed with educational sessions on hot and controversial topics in ophthalmology. Laser Refractive Cataract Surgery and the future of ACS’s will be present on the agenda. “The ACOS […]
Read MorePosted on July 26, 2011
1. Organize your leads in one place. MDprospects easily integrates your website and landing pages to automatically capture online inquires. You also have the option to manually enter all other types of leads from phone calls, patient/doctor referrals and walk-ins. 2. Open multiple avenues of communication. Never miss a lead or wonder about follow-up with […]
Read MorePosted on July 18, 2011
The most common feedback I receive when sending out the Quarterly SEO reports is that Practices do not understand the overwhelming amount of data that they’re looking at on their Analytics reports. I’d like to provide what I hope is a helpful explanation of Google Analytics in terms of which data is important to your […]
Read MorePosted on July 8, 2011
Social media integration continues to be important for a solid online presence. Today, there are literally more forms of online marketing than there is with traditional marketing. Social media is now one of them and can have impact both in terms of visitor action and brand awareness for your practice. Facebook, Twitter, and YouTube are […]
Read MorePosted on June 28, 2011
When Stephen Vlachos, principal at business brokerage firm Caswell Vlachos Group LLC, decided to explore the world of social media, he got more than he bargained for. In his article titled “I Don’t Follow” in the May 2nd issue of Mainebiz magazine, Vlachos details the trials and tribulations of his first forays into the realm […]
Read MoreSchedule Your Free Medical Marketing Assessment Today!
Created by Glacial Multimedia, Inc.
Use Personas to Attract Your Ideal Patients
Download Our Free Workbook to Learn How!
