Posted on January 2, 2012
San Lorenzo is a two hour drive south from Toncontin Airport in Tegus. Pediatric Neurologist Dr. Ron David, Optometrists Norma and Brian, Stephanie our translator, and my filming partner Adam Pelletier arrived in mid-afternoon. The other half of the team, including Ophthalmologists Dr. Carlos Martinez and Dr. Jim Wheatley, is coming on another flight later […]
Read MorePosted on January 1, 2012
One of the first things you notice when you catch your connecting flight to a different country is the atmosphere of the flight itself. It’s no longer familiar. Yes, there are rows of seats with seatbelts neatly folded in place, and overhead bins and a tight aisle running down the middle just like on every […]
Read MorePosted on December 29, 2011
LOCAL SEO 2012: GET WITH THE PROGRAM Local Search is a specialization of search engine optimization that has exploded in 2011. Now more than ever, consumers and businesses alike are paying attention to the local factor of the world around them. This past year, approximately three billion online searches each month included local terms. With […]
Read MorePosted on December 27, 2011
Like so many stories of good will that began as a tiny seedling, Michael Dobkowski’s routine business trip to visit a client this May turned into something much bigger than just business-as-usual. With the marketing reports put away and the conversation drifting from business towards friendly chatter, Michael soon learned that Dr. Carlos Martinez had […]
Read MorePosted on November 17, 2011
“Hottest Social Network on the Block!” – Ben Parr (Editor, Mashable) If you haven’t heard about the newest social media outlet, Google+, I would like to educate you on the basic elements, how these features can benefit you and also share my views on what Google+ will mean for internet marketing as a whole. A […]
Read MorePosted on October 6, 2011
Please join Glacial Multimedia and Dr. Carlos Martinez to help fund PROJECT VISION in Honduras. We will be sending a team to the “dry corridor” of Southern Honduras–the poorest region of the 3rd poorest country in the western hemisphere. With your help, we can restore vision to 100 impoverished recipients who often walk for days […]
Read MorePosted on October 5, 2011
This morning I woke up and checked my email to find a very interesting article brought to me by Google. The article addresses the absurdness of claims in LASIK advertising. As someone who has worked in this business since 1997, I can honestly say that I am appalled at the current state of LASIK marketing. […]
Read MorePosted on September 19, 2011
It’s that time again! The Quarterly Reports are going out, and many people are receiving them and going “What on earth do all these numbers and symbols mean?” During the last round of Quarterlies, I wrote an article on how to interpret your Google Analytics Reports and now it’s time to follow up with one […]
Read MorePosted on September 15, 2011
The Glacial team will be hanging out this evening @ the frozen ice bar, Red Square in Mandalay Bay, starting at 8pm. Come over! #MIMS2011
Read MorePosted on August 31, 2011
Dear Friends and Colleagues in the Ophthalmology Community, Glacial Multimedia is privileged to share a unique opportunity with you to support your peer, Dr. Carlos E Martinez, MD. Last year, Carlos began volunteering his skills as an eye surgeon in a Honduran medical clinic. Right now, there are an estimated 45,000 people in the impoverished […]
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