Owning Your Medical Website Brand In the New Media Economy

Posted on September 22, 2010

Branding is being redefined as we know it, right in front of our faces. Numerous people have written about the paradigm shift from traditional marketing to new media marketing. A turn away from the old marketing of the TV industrial complex and into a new world where the Internet grabs attention and plays a major […]

Read More

Michael Dobkowski Gives Keynote Lecture at Minnesota Medical Group Management Association Annual Conference, August 5, 2010

Posted on August 9, 2010

Medical practices joined the annual conference this year at the Arrowwood Resort & Conference Center in Alexandria, Minnesota for a new year dedicated towards navigating the new economy. The Conference was started with David F. Nurenberger, former US Senator from Minnesota who gave a stunning speech on the state of health care. The opening session […]

Read More

Making Progress with Making Facebook Fans

Posted on May 11, 2010

Facebook usage is definitely on the rise amongst medical practices, and the act of obtaining fans seems to be at the top of the list. Kovak Laser Institute started their Facebook business page in January of 2010 and now has over 1,140 fans. Glacial Multimedia is proud to have played a role in assisting with […]

Read More

Elective Medical Marketing Using the Facebook Platform

Posted on February 8, 2010

Everyone and their third cousins are using Facebook these days to connect with old friends and engage with other people. According to Inc. Magazine, about 100 million users go to this social media platform every month. Many practices have built Facebook pages and are delegating time and effort at the practice level to maintain these […]

Read More

Glacial Multimedia Inc. starts web development planning for LEXUM European Eye Clinic in Czech Republic. Multi-Language website to cater to all of Europe.

Posted on February 3, 2010

Glacial Multimedia Inc. and LEXUM European Eye Clinic of the Czech Republic have announced plans for development of a new website and Internet marketing program designed for better eye care communication. Based in the Czech Republic, LEXUM aims to reach all of Europe with its 4 major locations. The website development will be a monumental […]

Read More

Glacial Multimedia Inc. Launches New David Chang, M.D. Ophthalmology Website

Posted on December 21, 2009

All of us at Glacial Multimedia Inc. are extremely proud to be launching the new website for Dr. David Chang. The new website that Dr. Chang has created is definitely a one of a kind ophthalmology website that is split between physician education and patient education. Dr Chang was a very nice and intelligent person […]

Read More

Ophthalmology Websites – Owning vs. Renting Your Website: Something Every Practice Should Know!

Posted on November 11, 2009

Ophthalmology and elective medical practices have long been engaged in Internet marketing, a strategy that requires relatively sophisticated websites. But a recent trend has developed causing practices to be untrusting of their website developer. Numerous website development companies are operating in deceitful ways by either forcing practices to rent or license their website. This ultimately […]

Read More

Michael Dobkowski from Glacial Multimedia Attends Seattle ASPS Conference with Aesthetics 360

Posted on November 11, 2009

Seattle was the 2009 host of the ASPS (American Society of Plastic Surgery) Conference, which ran from Saturday, October 24th through Tuesday, October 27th. This was Glacial Multimedia’s first Aesthetics oriented trade show, despite having numerous plastic surgery and non-invasive medical clients. It’s no secret that ophthalmology website marketing and development has long been the […]

Read More