Pacific Eye Institute was founded by Dr.Robert Fabricant in Upland, California over 30 years ago, and has since grown to one of the most comprehensive eye care facilities in the Inland Empire. With six locations, sixteen eye specialists, and a state-of-the-art ambulatory surgery center, this practice prides itself on state-of-the-art service with a patient-first approach.
Pacific Eye Institute wanted a fresh look and updated design. With a new, responsive website we placed a heavy focus on what sets PEI apart from the competition and highlighting their experience.
The inner pages of this website are full-width, divided into sections that are easy to read, utilize strong call-to-action, and make use of imagery and video content that helps to keep users engaged. The long-form style of the content on these pages has driven up keyword rankings and continues to yield positive benefits on the practice SEO, driving dominance in search engine results.