Top Social Posts to Boost Your Practice’s Engagement

Posted on December 15, 2020

Social media is a powerful medium. Its strength is not only in brand awareness but as a marketing tool cannot be understated. To get the most out of your social, you’ll want to create engaging content. Engaging content can be defined simply as content people feel compelled to interact with. A like, retweet, share, comment, […]

Read More

The New Ophthalmology Website: Redefining IQ Laser Vision

Posted on December 10, 2020

Glacial is proud to announce the launch of the new IQ Laser Vision website. The opportunity had arisen to work with Cindy Wong and Edward Lu on a new website to redefine the look and feel of the practice. IQ Laser Vision has made tremendous strides to become one of the top vision correction practices […]

Read More

How to Add a Featured Image to Your WordPress Website

Posted on December 9, 2020

When it comes to blogging, something that many people don’t think about is images. It’s all about words on the page, right? Although that is true, there are other parts of a blog that you need if you want to succeed. One of those things is the featured image. Keep reading to learn more about […]

Read More

How Doctor Bio and Location Pages Boost Medical Website SEO

Posted on November 30, 2020

The benefits of high search rankings are countless. They can set you apart from your competitors, maximize website visits, and provide helpful insights to your local community about your services.  But, does your website have all of the elements it needs to secure high rankings in Google search? Without top rankings, practices lose an opportunity […]

Read More

Top 5 Non-Negotiables for Ophthalmology Websites

Posted on August 26, 2020

Does your ophthalmology website feel old and outdated? Has it seen better days but you’re not really sure what’s wrong with it? There’s plenty that goes into making a website great but there are a few key pieces that can make your medical website stand out from the crowd. Keep reading for the top 5 […]

Read More
Top 5 Non-Negotiables for Ophthalmology Websites in 2022

Creating A World-Class Optometry Website

Posted on August 10, 2020

8 Things Every Optometry Website Needs To Do It is not every day that Glacial gets the opportunity to work on developing an optometry website. Most optometry sites are very low level, template sites that don’t function well. If you’re lucky, every now and then you’ll meet a daring optometrist. They’ll believe that websites should […]

Read More

It’s Time to Lay Internet Explorer to Rest

Posted on June 29, 2020

If you’ve heard us say it before, we’re saying it again: Internet Explorer needs to be laid to rest. Don’t believe us? Keep reading to find out why you need to say goodbye to using Internet Explorer and say hello to a better browser!

Read More

Do’s and Don’ts of Marketing Post COVID-19

Posted on June 1, 2020

As more and more states begin to slowly open up, your practice may be wondering how to tackle marketing post-COVID. After all, there’s not a one size fits all guide for how to make your patients feel reassured and ready to come back to your practice. But if you’re looking for some ideas, keep reading […]

Read More

Improve the Patient Experience by Using MDidentity

Posted on May 18, 2020

Right now, it’s never been more important to make sure your patients have a good experience. But how can you make sure that they do? There’s no way to guarantee it, but if you want to own your online reputation, MDidentity is the answer you’ve been looking for. Keep reading to learn why!

Read More

Up Now: How to Use Content to Increase Traffic to Your Website!

Posted on May 15, 2020

It’s been a great week and we’re so glad that everyone is getting so much out of 2020 Is Still Our Year! Worried that you missed Wednesday’s webinar talking about what kind of content you should be posting, as well as how to get the kind of engagement your practice needs to succeed? Put your […]

Read More